October 8, 2002
CAFESHOPS.COM LAUNCHES ONLINE SHOPPING EXPERIENCE FEATURING USER-CREATED PRODUCTS
New Online Directory Simplifies & Creates a More Intuitive Shopping Environment for People Craving Unique and One-of-a-kind Products
San Leandro, CA, October 8, 2002 - CafePress.com, the leading marketplace for selling and buying products direct from the creator, today launched CafeShops.com, an online directory destination where consumers can browse and buy products that specifically speak to their individual tastes and lifestyles. Hundreds of new and exciting stores are being added to the site everyday.
From comics and pets to music and software, CafeShops.com provides consumers with the opportunity to search through a comprehensive online directory to find unique products made by thousands of individuals. CafePress.com created the destination in an online catalog format to enable shoppers to quickly and easily find their items of choice. Examples of categories that shoppers can choose from include gaming, comics, animals/pets, business, art, non-profits/charities and special interests. CafeShops.com also enables its users to create new categories to fit their product offerings.
"CafeShops.com is an incredible service that has allowed me to expand my photography business' exposure beyond my own current resources," said Jill Beninato, owner of Sit. Stay. and Smile. Photography Web Site. "Since signing up, I have seen a significant increase in traffic to my site."
"This is the first time that there is a single and centralized online destination where consumers can visit and find products designed directly by the creators themselves," said Maheesh Jain, VP and co-founder of CafePress.com. "Coining it 'indie-centric,' we believe CafeShops.com is the only site on the Web that speaks to the individual themselves -- enabling them to find products that appeal to them on a very personal and individual level."
Items can be found on CafeShops.com through a simple search bar. Those looking for unique sports items can search for "baseball" and choose from dozens of stores selling items based on our national pastime. Is politics your passion? Then search through the site and find stores selling everything from "Gore 2004" products to "We're Coming Saddam" items. Fascinated by Martha Stewart's woes? Then look through CafeShops.com and find stores selling "Save Martha" shirts and aprons. If you have a passion, odds are there will be a store selling a product that appeals to you.
For additional information on CafeShops.com, users can visit http://www.cafeshops.com.
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